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Work

Websites we’ve designed and built

A live client website, plus concept builds that show how we structure sites for different kinds of local businesses. Every concept is clearly labelled.

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Reid’s Home & Yard website home page with the headline “A clearer walkway. An easier winter.” beside a cleared, snowy front walkway
Client site · Live

Home services · Ottawa, ON

Reid’s Home & Yard

Walkway snow clearing, salting and de-icing, presented in one calm, focused page with direct contact.

The brief
Introduce winter walkway services for Ottawa homeowners while keeping future lawn care clearly separate.
What we built
An evergreen visual identity, winter photography, plain service descriptions and direct phone and email links — no booking account needed.
Visit the live site (opens in a new tab)

Concept builds

How we approach different industries

Concept builds are working demonstration websites designed by Axiom Web. Each one starts from a common problem in its industry and shows how we would structure the site to solve it. They are not client results.

Northline Physio concept website with the headline “Evidence-based physiotherapy for active lives” and a Book an Assessment button Concept build

Health & wellness

Northline Physio & Rehab (concept build, opens in a new tab)

Treatment paths, practitioner credibility and assessment booking brought together on the first screen.

The brief
Patients needed to recognise their problem, trust the clinic and book an assessment without searching.
What we built
Symptom-led care paths, licensed-practitioner cues and a persistent “Book an assessment” action.
Bright dental studio treatment room used as the hero image for the Aurelia Dental concept website Concept build

Dental

Aurelia Dental Studio (concept build, opens in a new tab)

A warmer first impression and fewer steps to an appointment for new patients.

The brief
New patients needed reassurance about the practice before they were ready to request an appointment.
What we built
Care style, services, team cues and booking placed close together, in a calm and bright visual system.
Roofer inspecting a residential roof, used as the hero image for the roofing concept website Concept build

Roofing

Roofing Conversion Site (concept build, opens in a new tab)

Urgent repair calls and planned estimates split into two clear, separate paths.

The brief
Emergency repairs and planned replacements were competing for the same generic call to action.
What we built
A prominent emergency call button, a separate estimate request and proof of workmanship beside both.
Modern home exterior with a landscaped pool area, used as the hero image for the landscaping concept website Concept build

Landscaping

Landscaping Studio (concept build, opens in a new tab)

Finished projects lead the page and the first quote request is kept short.

The brief
Project quality was not visible soon enough, and the quote form asked for too much up front.
What we built
Project photography first, a shortened initial quote form and service areas stated plainly.
Manicured hand resting on a light wooden table beside “The Nail Studio — Minimal. Clean. Refined.” branding Concept build

Salon & beauty

The Nail Studio (concept build, opens in a new tab)

Services are easy to compare and booking appears before visitors start hunting for it.

The brief
Services and booking were treated as secondary details instead of the main reason people visit.
What we built
Service comparison, studio standards and booking moved into the first decision path.
Barber cutting a client’s hair in a warm, wood-panelled shop, used as the hero image for the Blackline Barber concept Concept build

Barbershop

Blackline Barber Co. (concept build, opens in a new tab)

A sharper brand with the booking link visible on every screen.

The brief
The brand needed to feel sharper, and the next appointment needed to be easy to book from a phone.
What we built
Photography as the first signal, a short service menu and a booking action that stays in reach.
Server carrying plated dishes through a warmly lit dining room, used as the hero image for the restaurant concept Concept build

Restaurant

Restaurant Reservations (concept build, opens in a new tab)

Menu preview and reservations on the first mobile screen, where hungry visitors decide.

The brief
Menu and reservation intent were split across the site, forcing guests to search.
What we built
A menu preview, opening hours and a reservation action together at the top of the page.
Boardroom table with a judge’s gavel, used as the hero image for the Harrow & Calloway law firm concept Concept build

Law firm

Harrow & Calloway (concept build, opens in a new tab)

Clearer practice areas, lighter copy and one obvious path to a consultation.

The brief
Legal websites can feel dense and cautious, which makes the first contact harder than it needs to be.
What we built
Practice areas clarified, copy reduced to what a prospect needs, and consultation as the primary action.

Next step

Want a website like these for your business?

Tell us what you do and what your current site is missing. We reply within one business day with a recommended package and a clear price.

Start a project (226) 753-1833