About

A founder-led web design studio in Kitchener-Waterloo

We are Aidan Magee and Riley Hinsperger, co-founders of Axiom International and Axiom Web, its web-focused subsidiary. Based in Kitchener-Waterloo and serving Canada, we lead every engagement directly—from strategy and design through development, launch, and support.

The founders

The two people behind every project

There are no account managers or hand-offs. The people you speak to on the first call are the people who plan, design, build and support your website.

Aidan Magee

Co-founder · Strategy & client lead

Your first point of contact. Aidan runs discovery, scope and content so the site reflects how your customers actually decide, from the first call through launch.

Riley Hinsperger

Co-founder · Design & development

Riley designs and builds every site, handling development, performance and testing so it loads quickly and works properly on every device.

What we believe

Launch is not the finish line

A polished launch matters, but a website also has to stay clear, fast and supported after it goes live. We focus on what helps customers trust a business and take the next step.

  • The offer has to be obvious

    A visitor should understand what you do, who you serve and how to take the next step without decoding the site.

  • Proof sits next to the decision

    Reviews, credentials, work examples and real photos belong near the price, the service and the contact button.

  • Direct accountability matters

    You talk to the people shaping the message and building the site, with one clear support path after launch.

Studio film

Built to the pixel

A short look at the care that goes into every site we make.

Built to the pixel. A 32-second film about how we approach every website.

Next step

Let’s build something clear together

Tell us about your business and what the site needs to do. We reply within one business day with a recommended package, a clear price and the next step.